What is sustainability for your company?

Attendees of the inaugural Green Summit at the New York Stock Exchange, representing organizations ranging from Dow Chemical to the Rolling Stones, describe the most successful sustainability projects within their organizations.

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The Yale Chief Executive Leadership Institute and NYSE Euronext hosted the inaugural Green Summit at the New York Stock Exchange on April 22, 2010, in conjunction with the 40th anniversary of Earth Day. Leaders from business, government, and academic realms described the ways that environmental sustainability can be a means to drive the economy. The archived webcast of the day’s events is available on NYSE Euronext’s website.

Qn online editor Ted O’Callahan attended the conference and asked several attendees to highlight the most successful sustainability project that they have been a part of.

Sesame Street Gary Knell, president and CEO of Sesame Workshop, describes simple ways the iconic television program helps children develop awareness of the environment.

Dow David Kepler, executive vice president and chief sustainability officer at Dow Chemical, outlines how the chemical company has saved $9 billion through its long-standing energy efficiency program.

The Body Shop Phil Kowalczyk, president for the Americas at the Body Shop, gives a picture of the fair trade practices that support environmental, economic, and social sustainability for their growers.

The Rolling Stones Chuck Leavell, keyboardist with the Rolling Stones, describes how the band’s last UK tour was made carbon neutral.

Read More The Spring 2010 issue of Qn magazine will look at the question, “Can we afford sustainability?” and should be available around May 15. Check back at qn.som.yale.edu for much more on sustainability or email us to receive a complimentary copy of the print edition.